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SEO vs. SEM

The internet is a marketing battle ground. Behind every search there are billions of companies competing to climb to the top of Google’s rankings to land the coveted top search result spot. Creating content that answers the questions of your...

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Videography

Why You Need Video Marketing In Your Strategy

Youtube, Tiktok, IGTV, Twitch: If you need video, there's no shortage of content out there. Now with such easy access to video software, anyone can create, share, and watch from almost anywhere. Video is easy to consume and digest; it can be used...

Advertising

Facebook Removes Text Limit on Ads

It's certainly a headache when you have spent hours on what you thought was the perfect ad for your business, just to find out Facebook has rejected your ad from being displayed for reach due to the amount of text in the ad image. Until recently,...

Search Engine Optimization

Why Your Website Needs a Blog

Blogs aren’t just for influencers anymore. The days of blogs being exclusively for the Carrie Bradshaws of the world are over. In recent years, blogging has evolved as one of the most important tactics in growing a business. According to HubSpot,...

Search Engine Optimization

How Video Content Benefits Your SEO

How many times have you spent hours scrolling through YouTube videos? It may come as no surprise that YouTube is the second most preferred platform for watching videos. With more than 2 billion active monthly users, over 500 hours of video content...

Inbound Marketing

Why You Should Work with a HubSpot Partner Agency

HubSpot is the industry’s leading all-in-one marketing, sales and service platform with tools to implement inbound and grow better. Leverage the power of a growth platform by partnering with a HubSpot Certified digital marketing agency. Are you...

Social Media Marketing

What are Instagram Reels?

TikTok has a new competitor—well, not entirely new. The social media giant, Instagram, is constantly evolving to provide it's users with a dynamic social experience. With new features and steady updates, there's always something to explore for the...

Social Media Marketing

What is IGTV?

It’s no secret that Instagram is a powerhouse for marketers. In a recent study conducted by Social Media Examiner, it was found that 76% of marketers are using Instagram and many plan to increase their usage of the platform over the next year. The...

Marketing Automation

Why Marketing Automation Tools Simplify Strategy

As with all things strategic, in digital marketing it's not just 'what' your strategy can achieve, but also 'how' you can execute that strategy. The most detailed, brilliantly designed strategy is all for naught if it becomes so complex it can no...

Videography

3 Tips to Improve Your Video Marketing Services

With the rise of video platfoforms such as Tik Tok, and video features like Instagram Reels, it is crucial to include video marketing in your business growth strategy. Videos are everywhere now, they come into play throughout the entire buyer’s...

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