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It’s time to build up those rankings. Crafting a robust search engine optimization strategy includes keyword research, content creation, and site optimization. How do you know if any of it is actually working, though? Let us introduce you to Google...
A common question we hear when onboarding clients: “Does my business even need an Instagram and a Facebook account?” The answer may vary by industry, but chances are, you'll need social media marketing to promote your product or service. Social...
Love it or hate it, social media has found its way into most of our lives. A lot of us roll over and immediately check our phones when we wake up, and end our day roughly the same way. In fact, the average American checks their phone 144 times per...
Search engines like Google want to reward websites that are the Wikipedia of information pertaining to the industry or vertical they are in. In order to determine that, Google evaluates how authoritative your website is. Domain authority (DA) is a...
Facebook has come a long way since its debut in 2004. There’s no secret as to why it holds first place on the social media stage as the platform continues to improve features and enhances simplicity. Not to mention the large audience the platform...
The internet is a marketing battle ground. Behind every search there are billions of companies competing to climb to the top of Google’s rankings to land the coveted top search result spot. Creating content that answers the questions of your...
Youtube, Tiktok, IGTV, Twitch: If you need video, there's no shortage of content out there. Now with such easy access to video software, anyone can create, share, and watch from almost anywhere. Video is easy to consume and digest; it can be used...
It's certainly a headache when you have spent hours on what you thought was the perfect ad for your business, just to find out Facebook has rejected your ad from being displayed for reach due to the amount of text in the ad image. Until recently,...
Blogs aren’t just for influencers anymore. The days of blogs being exclusively for the Carrie Bradshaws of the world are over. In recent years, blogging has evolved as one of the most important tactics in growing a business. According to HubSpot,...
How many times have you spent hours scrolling through YouTube videos? It may come as no surprise that YouTube is the second most preferred platform for watching videos. With more than 2 billion active monthly users, over 500 hours of video content...
