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With the rise of social media, many marketers are including it in their strategies and various campaigns — which is a great way to leverage the power social media has over raising awareness and showing a return on your marketing efforts. However,...
Social media has become such a prevalent part of everyday life. It’s a great way to connect with others and put you and your work out there for others to see. When used in the right way, social media can be a great tool for any business or company,...
Are you branding or marketing yourself effectively? In today's competitive marketplace, knowing just how to market yourself will put you above your competition and help to differentiate yourself or your business from others while building...
Facebook Live has certainly been creating lots of buzz since its launch. Big name companies such as Chevrolet, Southwest Airlines, and Kate Spade have experimented with the broadcasting feature - with others soon to follow. On average, users watch a...
Social media and inbound marketing go together like peanut butter and jelly! Social media plays a crucial role in inbound strategy. Don't believe us? Here are elements that social media has to offer the inbound strategies you're working with. For...
What better way to ruin a conversation than by being obnoxious, intrusive and self-centered. Conversations between businesses and their audience are no exception. The inbound marketing movement focuses on attracting customers through relevant and...
It’s Cyber Monday, and you know what that means… DEALS! DEALS! DEALS! It’s the second largest shopping day of the year, the day where online deals come by the thousands, the day when it’s okay to be glued to your computer screen. Only second to...
November 22nd, 2016 - Modern Driven Media, a Philadelphia-based inbound marketing agency with a specialization in social media, has unveiled its new brand mark that reflects both the evolution of the company, as well as the vision for its future....
In 2016, Instagram released their new feature, shoppable tags. This feature bodes well for online retailers who are interested in converting interested prospects into paying customer while on their Instagram feed. Not only will this increase direct...
The holiday season is officially upon us, which means that marketers everywhere are finalizing every last detail of their holiday ads, down to the smallest period. But you want to be better than the rest, obviously. You want your ads to be stronger,...
