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Social media and inbound marketing go together like peanut butter and jelly! Social media plays a crucial role in inbound strategy. Don't believe us? Here are elements that social media has to offer the inbound strategies you're working with. For...
What better way to ruin a conversation than by being obnoxious, intrusive and self-centered. Conversations between businesses and their audience are no exception. The inbound marketing movement focuses on attracting customers through relevant and...
It’s Cyber Monday, and you know what that means… DEALS! DEALS! DEALS! It’s the second largest shopping day of the year, the day where online deals come by the thousands, the day when it’s okay to be glued to your computer screen. Only second to...
November 22nd, 2016 - Modern Driven Media, a Philadelphia-based inbound marketing agency with a specialization in social media, has unveiled its new brand mark that reflects both the evolution of the company, as well as the vision for its future....
In 2016, Instagram released their new feature, shoppable tags. This feature bodes well for online retailers who are interested in converting interested prospects into paying customer while on their Instagram feed. Not only will this increase direct...
The holiday season is officially upon us, which means that marketers everywhere are finalizing every last detail of their holiday ads, down to the smallest period. But you want to be better than the rest, obviously. You want your ads to be stronger,...
Any holiday season can sometimes leave content creators needing fresh ideas to engage their audiences. As the advertising space becomes saturated and competitive, it can be challenging to find a strategy to break through the silence. Our team has...
We see it almost every day, someone going ‘Live’ on Facebook. I see it most when people are traveling, at a concert, or at a social event! But how can you use this (newer) feature to benefit your business? It’s easier than you think and it’s an...
“If Facebook were a country, it would be the most populous nation on earth.” This didn’t really come as a surprise to us, either. Think about it, it’s harder to name one person who isn’t on Facebook than it is to remember how you know half the...
Does your follower count (the number of Facebook, Twitter, or Instagram users who follow your social media accounts) seem to fluctuate regularly? While fluctuation is normal, seeing large drops in your follower count may be an indication that you're...
