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Everybody is on Facebook — Not a Total Overstatement

“If Facebook were a country, it would be the most populous nation on earth.” This didn’t really come as a surprise to us, either. Think about it, it’s harder to name one person who isn’t on Facebook than it is to remember how you know half the...

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Social Media Marketing

Why do People Stop Following Brands on Social Media?

Does your follower count (the number of Facebook, Twitter, or Instagram users who follow your social media accounts) seem to fluctuate regularly? While fluctuation is normal, seeing large drops in your follower count may be an indication that you're...

Social Media Marketing

Engaging with New Customers on Facebook

Facebook is a great way to gain and engage new customers onto your page, which is what every business owner with a Facebook page wants to happen across industries and businesses. Facebook can be a great tool to use to attract new customers to book...

2016 Olympic Marketing Strategies

As the Olympics begin airing today through August 21st businesses will be seeking to market this historical event to show their support and capture the full opportunity in order to reach audiences around the world that are tuning into the games....

Social Media Marketing

How To Attract Customers on Facebook

So you've created a Facebook business page, now sales will start rolling in, right? If only it were that easy! Although claiming Facebook real estate is the first step toward building a social media presence, businesses have to attract the right...

Social Media Marketing

6 Social Media Tools to Help you Create the Best Social Media Image

Are you feeling like your social media pages are drab and in major need of a face-lift? There are so many ways you can spice up your page and create better social media images to attract the customers or clients you desire. We've tried these free 6...

Inbound Marketing

4 Essential Campaign Objectives for Content Marketing

Successful online entrepreneurs and bloggers always seem to make content marketing look easy. Digital marketing is no easy task and the work you are willing to put into it is shown through the results that you get out of it. Many people are...

Public Relations

5 Ways to Handle Negative Feedback on Social Media

Social Media is a digital network for companies and businesses to create immediate communication and advertising to their customers. It encourages dialogue and allows businesses to demonstrate how responsive they can be. But it’s not perfect. Things...

Social Media Marketing

5 Steps to Brand Identity on Social Media

Whether you are maintaining social media for personal use or your business, branding is essential to your success. Brand identity is an aspect for everyone that obtains a social media account. Regardless, if you are a college student seeking an...

The Tales of a Chat, a Story and a Sloth: March's Snapchat Update

Nowadays, online communication is growing rapidly to improve user experience and advance communication. In case the filter of you puking rainbows does not accurately get your message across, Chat 2.0 now allows you to converse faster than ever...

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