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When you put your heart and your soul into your business, you like to know that your work is being appreciated. Seeing a positive review on Facebook, Google, or Yelp can make your day. But what if they aren’t so great?
Every negative thing that is said about your business is visible to current and potential customers. Moreover, according to Review Trackers, 52% of customers expect to hear back within 7 days of publishing a review, especially if it’s negative. 25% expect a response within 3 days, and 21% within 24 hours. Timely and thoughtful responses are critical to proper customer service.Let us help you understand how to handle both positive and negative reviews.
Positive reviews mean that you are doing your job right. Positive reviews are like compliments to you and your business that everyone can see. That’s why responding to them is important, it’s the polite thing to do. Not only you will be thanking the reviewer, but you will be showing all the readers that you are a business that cares about your customers. In addition, positive review response allows you to improve your SEO ranking, build relationships with your customers, and leave a friendly impression.In a response:
You should:
Regardless of whether your review is good or bad, make the most out of it. Showcase your company in a good light and demonstrate that you care. And remember to use the keywords suited for your business such as your company name, category, and/or location to increase your search engine optimization.
Learn more about Why Reviews are Crucial for your Business and the Bottom Line and How Reviews Boost Local SEO here!
Trying to improve your business? Learn what we can do to help:
